In 2020 the Project C:CHANGE Kilimanjaro Climb had 12 climbers from all over the world ascend Mount Kilimanjaro, Tanzania, to generate awareness about the illegal wildlife trade and to raise funds in support of The Nature Conservancy (TNC). The funds raised will provide life-transforming support to projects in Asia Pacific and Africa benefiting wildlife, people and nature. The goal was to raise USD$150K to protect and restore irreplaceable landscape and wildlife for the future.

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Mount Kilimanjaro is the world’s tallest free-standing mountain, with its highest point reaching 19,341 ft. Known as the “Rooftop of Africa,” it is also one of the Seven Summits of the World. It will be a challenging eight-day journey using the Lemosho route to summit Uhuru Peak, battling altitude and five different ecological zones (Cultivation, Rainforest, Heather-Moorland, Alpine Desert, Arctic). The entire trip will be carbon offset and self-funded by the climbers.